For decades, television advertising has been a game of creativity and repetition. Jingles and mascots became part of our ...

AI supercharges discovery; Nye and Afeyan warn U.S. anti-science cuts threaten health, competitiveness, future today.

Over the last few centuries, the scientific method has established itself as a pretty useful tool. A key facet of scientific methodology is reproducibility. Essentially, good science should be easily ...

Science is under attack. As the new administration moves aggressively toward implementing its policies, the entire field could find itself the victim of decisions by individuals who lack the knowledge ...

As popular mistrust of expert opinion grows, we increasingly encounter the following skeptical argument about science: ...

Unless you're a physicist, you've probably only encountered quantum mechanics on TV. And even when it was explained, you might've still been a little confused. The field of quantum mechanics was ...